WE COMMUNICATE, MAKE, TELL STORIES, DESIGN, INNOVATE + SPREAD THE WORD
WE COMMUNICATE, MAKE, TELL STORIES, DESIGN, INNOVATE + SPREAD THE WORD
NRMA Country Road Safety Campaign is an initiative crafted by Blackfisch for NRMA and National Road Safety Week. This campaign was designed to uplift First Nations voices by featuring esteemed Aboriginal Elders delivering important road safety messages interwoven with traditional wisdom. The campaign includes a suite of videos and supplementary materials aimed at creating a cohesive and far-reaching impact across multiple platforms. It was aired on Channel 9 in September, 2024.
Blackfisch acknowledges the traditional owners of the many lands on which we work and pays respect to elders past and present. Always was, always will be, Aboriginal land.
